In the first part of our guide, we focused on the market research, choosing the desirable product due to customer demand, and identifying users’ use cases with JTBD. Today, in the second part, we will cover the steps of the product development, which are related to the building processes.

This is where your Web3 idea begins to take shape as a real, working product. In this article, we’ll guide you through the key components of this phase and explain how to lay a solid technical and strategic foundation for your blockchain-based solution!

Step 1. Choosing the Right Architecture 

Now that you know what you’re building (chose the Web3 service itself) and who it’s for (your target audience), the next step is to choose on what to build your service – the right blockchain network (BNB Smart Chain, Ethereum, Polygon, Solana, etc.) and tech stack.

The architecture behind a blockchain system isn’t just a technical foundation – it’s the very structure that determines whether a blockchain application thrives or fails. From scalability and interoperability to user experience and governance, thoughtful architecture design plays a critical role in the success of blockchain products.

Here you need to cover several topics before deciding which network to choose:

Scalability

As blockchain networks grow in users and transaction volume, scalability becomes a top priority. Without the ability to scale efficiently, performance bottlenecks can slow adoption and frustrate users. Well-architected blockchains are designed with scalability in mind from day one.

Interoperability

With hundreds of blockchain networks operating independently, interoperability is vital. Your blockchain architecture should support seamless data exchange and cross-chain functionality. More about importance of MCS support you can read in our separate article

This enables the product:

  • Asset transfers between different networks.
  • Cross-platform applications and smart contracts.
  • Ecosystem-level integrations.

Security

Of course, blockchain’s promise lies in decentralization and trustlessness, but only if it’s secure. Architectural choices must embed robust security features that protect against attacks and vulnerabilities.

Key considerations:

  • Sybil attack resistance through reputation systems or stake requirements.
  • Protection from 51% attacks via strong consensus mechanisms (e.g., Proof of Stake).
  • Encryption and key management for user assets and data.

Every layer of your architecture, from consensus to smart contracts, should be designed with security-first thinking.

Data Storage

As blockchains grow, data storage becomes a challenge. Storing every transaction on-chain can lead to inefficiencies and rising costs.

Our small advice: Methods such as off-chain storage can reduce the strain on on-chain storage.

Governance

Last, but not least! Blockchain projects must evolve: new features, security updates, community decisions. A defined governance model ensures these changes happen transparently and fairly. This includes establishing the functions, duties, and procedures for updating protocols and resolving conflicts.

Still have some doubts or questions? We’ve got your back! Book a meeting with Evercode Lab’s team, and we’ll discuss all the essential parts for your future Web3 project face-to-face!

Step 2. Prioritizing Security Early

A few more words about security. As we’ve already mentioned, security isn’t a feature – it’s a foundation of your product, whether it is: crypto wallet or a Telegram bot. 

Given that blockchain networks often handle valuable assets and sensitive data, they are frequent targets for malicious attacks. To mitigate these risks, robust security measures must be embedded into the blockchain’s core architecture. Here are the key strategies that ensure blockchain networks remain secure and resilient:

  1. Decentralization: distributing data and operations across a decentralized network of nodes minimizes the risk of a single point of failure.
  2. Proof of Work (PoW) or Proof of Stake (PoS): these mechanisms ensure that all participants validate and agree on each new block added to the chain, maintaining the integrity of the blockchain.
  3. Advanced cryptographic techniques.
  4. Regular security audits.

What Can Be The Next Step?

Stage 2 is all about the technical part – what blockchain network to choose, how to do that, what should be in the core of the product’s network, as well as the importance of providing high-level security from the start of the product development.

As a next move, you should think about your small MVP functionality development: from integrating existing token and/or launching the custom one to smart contract deployment, from basic UI/UX implementation to integration of additional monetizing tools

But even here, the MVP isn’t the final version, it’s your proof of concept, built for testing, feedback, and iteration!

In Evercode Lab, we know that developing and launching your own Web3 or blockchain product is a challenging task. But, trust us, with the right team, it will be easy-peasy! Schedule a call to discuss the future development of your service in detail. And anticipate the upcoming article on “Stage Three”!